Business

The National Football League (NFL) has been making significant strides in reaching a wider audience through strategic streaming partnerships with media companies. Hans Schroeder, the NFL’s executive vice president of media distribution, highlighted at a recent sports business event that the league’s exclusive streaming deals have been instrumental in growing its fanbase. With the landmark
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The news of Nelson Peltz stepping down as chair of Wendy’s marks the end of a 17-year tenure at the fast-food chain. This change comes at a time when low-income consumers are dining out less, resulting in a decline in Wendy’s sales. The company’s shares have plummeted by over 12% this year, reducing its market
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Discount home goods giant Big Lots faced a significant setback as it filed for bankruptcy due to a combination of factors including high interest rates and a sluggish housing market. This led to a decrease in demand for their low-priced furniture and decor items, ultimately impacting their revenue and profit margins. The decision to sell
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Boeing’s Starliner spacecraft finally undocked from the International Space Station after a long delay in its departure timeline. Originally supposed to leave much sooner, the return trip did not include the two astronauts it brought to orbit in June. Instead, NASA test pilots Butch Wilmore and Suni Williams will remain at the ISS for an
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In recent years, automakers like Toyota Motor Corporation, Hyundai Motor Company, and the Detroit automakers have been making a comeback in advertising during the National Football League season. After a slowdown in marketing efforts due to various factors including the Covid-19 pandemic and supply chain issues, automakers are once again capitalizing on the popularity of
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In a bold move, activist investor Starboard Value has set its sights on breaking News Corp’s dual-class share structure. This strategic maneuver is a direct challenge to the Murdoch family’s long-standing control over the media conglomerate. The dual-class share structure has, until now, allowed media mogul Rupert Murdoch to wield significant influence over around 40%
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